Marketing Mambo

The Role of Strategic Storytelling in Marketing with Kirk Westwood

February 22, 2021 Terry McDougall, Kirk Westwood Season 1 Episode 8
Marketing Mambo
The Role of Strategic Storytelling in Marketing with Kirk Westwood
Show Notes

Kirk Westwood in a cognitive communications expert, founder and CEO of Glass River Media and author of The Very Best Bad Idea. As an agency, Glass River Media manages communications, PR and media content for entities of all sizes. They partner with their clients to develop strategic communications, brand management, video production and content creation. They don’t just produce media – they produce media that produces results!

After studying the business of film making at Full Sail University, Kirk spent years in Los Angeles making movies, TV commercials, and music videos before he joined the U.S. Army in the years after 9/11 and became a broadcast journalist. He later earned a Masters in PR, Advertising and Communications from Georgetown University and now serves as a guest lecturer there on Photography and Photo Storytelling.

When not working, Kirk creates stories with his five children and remarkable wife. He loves to solve cryptograms, puzzles, and riddles; all in an effort to help him decode the most complex puzzle, the brain.

Here's how to reach Kirk:  

https://www.glassrivermedia.com

https://www.linkedin.com/in/kirkwestwood

To get a discounted and signed copy of his book, use coupon code "MAMBO" at:

https://verybestbadidea.com/

verybestbadidea@gmail.com

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If you'd like to talk to Terry McDougall about coaching or being a guest on Marketing Mambo, here's how you can reach her:

https://www.terrybmcdougall.com
https://www.linkedin.com/in/terrybmcdougall
Terry@Terrybmcdougall.com

Her book Winning the Game of Work: Career Happiness and Success on Your Own Terms is available at Amazon


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Here's how you can reach host Terry McDougall:

www.terrybmcdougall.com

www.linkedin.com/in/terrybmcdougall

Terry@Terrybmcdougall.com

Her book Winning the Game of Work is available at Amazon